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Latest Business Development News

  • 23 Sep 2009 - 06:07
    Be active with lead generation, expert suggests

    Mr Morkel has told companies they should consider outsourcing lead generation if they lack the necessary in-house resources.The success of a business largely depends on the quality of its lead generation programme, one expert has stated.



  • 28 Aug 2009 - 18:54
    Addressing website issues 'can boost lead generation'

    Companies should address factors such as the design of a homepage and quality of content.Companies looking to improve their lead generation should consider overhauling their website, it has been suggested.

  • 24 Jul 2009 - 18:52
    Sales outsourcing costs 'getting cheaper'

    The cost of securing the services of search marketers is falling.The price of recruiting skilled search marketers is decreasing, a new report has suggested.

  • 21 Jul 2009 - 07:41
    New subscribers 'the biggest challenge' for lead generation marketers

    A new study has revealed that obtaining new subscribers is one of the hardest tasks facing marketing firms.Getting new subscribers is the biggest challenge facing lead generation marketers at the moment, according to a new study.

    The latest Marketing Sherpa ContentBiz survey found that the majority of professionals

  • 14 Jul 2009 - 18:23
    London office space availability 'is increasing'

    The amount of prime office space available in central London is still rising, but the number of deals taking place is on the increase.Prime office space in central London is still available, one property consultancy has stated, news that may interest firms that are considering market entry in the capital.

    According to

  • 1 Jul 2009 - 17:18
    Marketers 'unsure' of social media potential

    A new survey has revealed many marketers are unsure about how to use social media websites for lead generation.Many marketers are still unsure about the potential of social media websites as a means of carrying out lead generation, research has found.

    According to a study by Marketing Sherpa, companies are yet to as

  • 30 Jun 2009 - 17:21
    Customer comments 'can boost SEO'

    Including customer comments on a website through the use of graphics and icons is an effective way of boosting SEO, it has been suggested.Using positive comments from existing customers is an ideal way for companies to improve the search engine optimisation (SEO) of their landing pages, an expert has argued.

    Writing for SEOmoz.org, Sam Niccolls explained that adding assurances to the home

  • 23 Jun 2009 - 17:19
    Lead generation marketers show economic optimism

    Almost half of marketers are expecting the economy to recover during the remainder of 2009.The majority of business-to-business (B2B) marketers are confident that the economy and their business outlook will improve over the course of 2009, a new survey has revealed.

    Marketing Sherpa's 2009-10 B2B Marketing Benchmark Report showed that almost half (47 per cent) of the 2,638 experts questio

  • 22 Jun 2009 - 18:35
    Internet offers a "fresh, free and fast" tool for lead generation

    Strategic planning using the web can help firms boost lead generation, it has been claimed.

  • 18 Jun 2009 - 17:47
    Firms urged to consider outsourcing flexibility

    Companies and their suppliers should consider the benefits of flexibility when embarking on outsourcing deals, it has been stated.

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